In this week’s Field Report: A push to improve federal food purchasing heats up, the first food-focused COP kicks off, dust storms accelerate, and new evidence suggests that fair-trade certifications are failing to protect farmworkers.
February 12, 2010
This week, Jamie Oliver received a prize of $100,000 from TED, a non-profit about spreading ideas, for his efforts in bringing attention to the obesity crisis. He also gave a talk at the TED conference, which is famous for their twenty-minute videos. His talk focused on obesity in America, specifically on what kids are eating in schools. After he demonstrated how much sugar a child will consume from drinking milk alone during the elementary school years–using a wheelbarrow–he gave his ideas on improving our food system, saying “We need to re-boot.” Here are Oliver’s points of entry for change, followed by the talk:
Jamie Oliver’s ideas for changing the food system:
Here is the talk:
Part of winning the TED prize is the development of a “wish” for changing to world. TED actually seeks to help prize winners organize around their wish, and the audience (virtual and real) were mobilized to begin to connect a willing team of participants on all fronts, including publicity, finding office space, developing campaigns, building a website, etc.
Here is his wish:
I wish for everyone to help create a strong sustainable movement to educate every child about food, to inspire families to cook again and to empower people everywhere to fight obesity.
November 29, 2023
In this week’s Field Report: A push to improve federal food purchasing heats up, the first food-focused COP kicks off, dust storms accelerate, and new evidence suggests that fair-trade certifications are failing to protect farmworkers.
November 28, 2023
November 28, 2023
November 21, 2023
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