When Josh Viertel took the helm at Slow Food USA in 2008, the organization had a reputation—at least in this country—as a club for foodies. Under Viertel’s leadership, though, the organization has dispelled this image with an increasing focus on food justice issues such as improving the abysmal quality of cafeteria food and fighting “ag-gag” bills that would’ve made it illegal to take photos or videos of farms. Last month, Slow Food organized its members to “take back the happy meal” by showing that it’s possible to cook a nutritious meal for less than $5 a person. Over 30,000 people came together at over 5,500 events to participate in Slow Food’s $5 challenge.
When I spoke to Viertel a few weeks ago, he had just returned from a board meeting in Portland, Oregon, and was full of praise for both Andy Ricker’s Thai restaurant Pok-Pok and Portland’s energetic food justice scene. As I talked to him, I came to the happy realization that Slow Food is a flourishing network of people from all backgrounds and socioeconomic levels—from advocates of Native American fishing methods to radical kimchee makers in Indianapolis. All these members are coming together to overthrow the industrial food system and buy and make food that is good, clean, and fair. Read more