Recent Articles About School Food

Amidst School Lunch Fight, Paid Mom Bloggers Shape the Conversation

Readers trust the opinions of their favorite “mom bloggers”; many buy products and services based solely on their recommendation. Recognizing the inherent value of this online word of mouth, corporations now court these writers as potential brand ambassadors, offering them everything from samples and free trips to outright payments to try to harness their social media clout. By one estimate, all of those perquisites and fees add up to a trillion dollar business. Read more

McDonald’s and In-School Marketing: The Clown Speaks From Both Sides of His Mouth

The McDonald’s corporation has lately fallen on hard times, enduring seven straight months of declining domestic sales, a food safety scandal involving its Chinese meat supplier, politically motivated restaurant closures in Russia, even a Consumer Reports survey ranking its burgers as the “worst in America.” So on a December 10th conference call, McDonald’s CEO Don Thompson and U.S. President Mike Andres sought to reassure skittish McDonald’s investors by outlining a seven-point plan to turn around the troubled corporation.
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‘Speed Dating’ Connects Farmers and Schools

On a recent Friday outside San Diego, California, 26 farmers and eight food distributors set up tables at a local ranch. Representatives from dozens of area school districts (plus a few folks from universities, hospitals, restaurants, grocers, senior centers, and preschools) shuffled from booth to booth, tasting growers’ products, shaking hands, and hashing out potential business deals. When asked how he’d done at the end of the day, Colin Bruce, salesman for the award-winning hydroponic farm Go Green Agriculture, pulled a wallet-sized stack of business cards from his pocket and fanned them out. “This is a unique event,” he said. Read more

Little Eaters Grow in the Garden, Seeding the Future of the Food Movement

Ten students frolic along a path, passing flowering cilantro and Swiss chard leaves the size of elephant ears. One pauses to point out a ladybug, which leads to an impromptu lesson from gardener Suzanne Stone about aphids. Another student marvels at periwinkle-blue borage blooms, an opportunity to teach companion planting and culinary herbs.

This is a garden class at New Day School in Portland, Oregon, a preschool for two-and-a-half to five-year-old children that enrolls between 80 to 100 students throughout the year. Read more

As More Schools Turn to Food Fundraising, FarmRaiser Takes it Local

When Mark Abbott’s son was in fourth grade, his local elementary school recruited students and their families to participate in a fundraiser for the school. After successfully selling cookie dough and candy to friends and family, Abbott’s son remarked that he had just sold $400 worth of things the family would never eat at home. “It’s too bad we couldn’t try something healthy like apples,” said his son. Read more

Choices Can Slice School Food Waste

This post is part of the series Tossed Out – Food Waste in America from Harvest Public Media.

Lunch time at Harris Bilingual Elementary School in Fort Collins, Colo., displays all the usual trappings of a public school cafeteria: Star Wars lunch boxes, light up tennis shoes, hard plastic trays and chocolate milk cartons with little cartoon cows. It’s pizza day, the most popular of the week, and kids line up at a salad bar before receiving their slice.

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