Food and ag tech is hot. AgFunder recently reported that some 499 ag tech companies attracted $4.6 billion in investments last year, nearly double the $2.36 billion in 2014, and up from about $500 million in 2012. U.S. companies raised just over half that total, or $2.4 billion, and about $1.65 billion of the 2015 global total was for food e-commerce companies alone.
Last year, noting a whole host of investments risks and opportunities, we asked whether the tech industry’s “move fast and break things” approach can work for food? The same question is even more relevant a year later, as eggless mayo unicorn Hampton Creek seeks to raise $200 million at a $1.1 billion valuation, Soylent, a meal-replacement drink, has raised $22 million, and Juicero, a $700 juicer and the latest Silicon Valley darling, has raised $120 million. Read more