I have a few remarks, though:

There is a lot of inconclusive and contradictory research pertaining to the ability of no-till to sequester carbon. A quick peer-reviewed journal database search will show you what I’m referring to. One example being that there is some evidence that mild tillage can help in sequestration, by shifting soil layers and pushing organic matter a bit deeper into the soil. But at the same time, other research has shown sequestration of carbon, and increased productivity under complete no-till systems, even those which use Glyphosate. They also suggest that the short half-life of the chemical does not pose a major threat to the environment. Also, as you pointed out, Rodale Institute makes numerous efforts to push complete organic no-till, and has even developed a really cool front-end tractor implement, called a “crimper,” to perform the job — because there are numerous benefits to doing so. But, farmers are entrepreneurs, and they have to do what’s viable, and profitable, for their system. Organic no-till is great deal of work for a small sustainable farmer. So, my point being, that yes, agribusinesses may try and take this opportunity to “greenwash,” but we shouldn’t be discouraging transitional farmers, who may be practicing herbicidal no till, away from a very environmentally positive practice!